A Listening Mission
The Ear to the Ground Listening Project began in 2017 as an urgent call to return to the wisdom of the American people. We utilize the tools of behavioral science and market research to listen and amplify how Americans feel about the political culture.
As an initiative of The Frontier Lab, we capture insights from the frontiers of public opinion and test them in survey instruments through quarterly polling. We convene leaders in academia, public policy, culture, and media to incorporate the science of market research into our work and together, put our ears to the ground.
Ear to the Ground's Executive Director Anne Sorock is a market researcher with a specialty in studying mass movement psychology and the core values that animate political decision-making.